Again and again we hear about this wonderful way to be more efficient in the world of social media. Sadly, SOCIAL media isn’t about being efficient it is about relationships and they take time!
One of the tips and tricks shared with you from many self-proclaimed Gurus, Masters, Rockstars, and Ninjas is to save yourself time and be more efficient by using linking your social media profiles to share updates.
- Ich verstehe nicht
- No entiendo
- ik niet begrijp
- Je ne comprends pas
- 我不明白 (Wǒ bù míngbái)
They all mean the same thing…I don’t understand.
I don’t understand why these “experts” think that this is a wise choice at all.
Would you go to China and speak Spanish thinking anyone would understand you? Would you go to Germany and speak French? You either learn the language of where you are going or you understand that there will probably be some communication challenges.
Then why would you go to Twitter and speak Facebook? Or go to Facebook and speak Instagram?
Each social media platform has its own language and must be respected if you want to develop relationships and not just sound like a fool.
- Twitter is limited to 140 characters
- Instagram is focused on photos and hashtags
- LinkedIn is business talk and job searching
- Facebook is conversational and sharing and bragging and over-sharing
These sites and all of the other social media sites out there, use different languages so UNLINK your social media profiles from each other and speak the correct language for each of them.
Here are some examples of what we are speaking about…
Here is a posting that was made on Facebook and because the accounts are linked you can see how it also posted on Twitter. Notice the hashtags on Facebook that didn’t make it to Twitter? Twitter is the profile to use hashtags on and because these were linked they were lost and the user probably doesn’t even know it!
Here is someone using Instagram and sharing it on Facebook. We have all heard that images work great on Facebook and still, the hashtags are meant for Instagram and should stay there.
Take the time to speak to people in the correct language and stop attempting to save the 30 seconds it takes to make an additional posting. You will be rewarded with true conversation, better relationships and more success on the social media platforms that you have decided to use.
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Chadalyst – Go unlink your social media profiles from auto-posting to each other!