Every now and again we have to reboot the cable box. When it finally restarts, on the blue screen, the AT&T U-verse system always reminds us to Rethink Possible.
While most people will see a logo and a slogan from AT&T and would just impatiently be waiting for their system to reboot, this would normally be me, these words hung on our screen for what seemed like an eternity.
Rethink Possible. What is possible? What are my thoughts telling me? Without self-limitations what could become possible?
We know the story of the impossible four-minute mile that once broken by Roger Bannister in 1954. While nobody thought it possible and nobody had been able to accomplish this feat, once Roger took a moment to rethink possible and train differently he was able to achieve this goal. Now the four-minute mile is the standard of all male professional middle distance runners.
Of course where would we be today without the Wright brothers, rethinking possible? We would still be traveling on a lot more road trips!
What can you do to rethink possible?
Unlike the Wright brothers and Roger Bannister there is possibly someone who has already achieved what is possible. Reach out to those people and follow the path they have already set out for you. If it is possible for one, it can be possible for you as well.
Other ways to rethink possible:
- Write down what you think is not possible and then on a different piece of paper write the opposite. Then dispose of the limiting thought.
I am not able to sell 50 units this year. I will sell 50 units this year.
- Break down impossible to see how possible it actually can be.
50 units this year = 1 unit a week – now focus on something possible like 1 a week instead of the large number of 50 a year
- Finish something else you were starting to think might not be possible. The accomplishment will help you see how other things are possible.
Finish that book or home improvement project you have been putting aside.
Nothing is truly impossible it might just take time, finances or the right people around you to achieve your target. If you rethink possible, you will find that solution.
AT&T might be moving their brand away from Rethink Possible towards Mobilizing Your World to stay with the times and express a different image. Esther Lee, senior vice president for brand marketing, advertising and sponsorship at AT&T, says that “AT&T remains a ‘Rethink Possible’ company and this line will remain our company signature on all corporate assets.”
You might also change your focus once you have achieved your target success because once you learn to rethink possible, you will always be able to rethink possible!
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Chadalyst – RETHINK POSSIBLE – what is something that you have been limiting yourself with? Write your negative and limiting thought on a piece of paper…write the opposite on a different piece of paper…crumple the first limiting thought and throw it away!
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