Where we challenge what you won't say or you don't know…yet

Archive for January, 2013

Hashtags: Do and Don’t

What is this elusive hashtag that so many are hoping to capture, tame and train to bring success?

According to en.wiktionary.org, a hashtag is defined as a tag embedded in a message posted on the Twitter microblogging service, consisting of a word within the message prefixed with a hash sign.

A hashtag is easily recognized by its odd shape. It has been known as a tic-tac-toe board, a pound sign, the number symbol and other fun terms.

The purpose of a hashtag is to group messages together on social media. In other words, branding. By creating a hashtag (just put # in front of your word – it does not have to be a real word) you turn the term to a searchable term and an instant link to other messages containing the same term. Check out the hashtag #mindset to see what we are speaking about (we are not responsible for what you might find)

Before we get into the DO’s and DON’Ts of hashtags let’s be clear on this one thing. Hashtags are a language of social media. Keep hashtags to the social media sites that embrace them such as Twitter, Instagram and Google Plus and keep the hashtags off the social media sites they don’t belong on such as Facebook!

DO

  • Create a hashtag to keep conversations together on a set topic. This will be creating branding for you. Create your hashtag well for your business and your conversation topic.
  • Use hashtags often to keep them top of mind. If you create a hashtag and use it once or twice people will never catch on.
  • Promote your hashtag on marketing materials so people can find your conversations. People don’t randomly search for hashtags. This means you will need to get your hashtags out there in front of people
  • Follow some other hashtags to follow conversations on topics of interest. You do not need to reply or respond as you can be a lurker and just listen and learn – a great way to develop a hashtag is to watch how others are using them.

DON’T

  • Use them with the wrong platforms. Hashtags have a home, and Facebook is not one of those places. Keep the hashtags off Facebook and speak the right language.
  • Attempt to stuff too many hashtags into a social posting. Keep the total number of hashtags to three or less – if your postings are stuffed with hashtags there is no information of value and people will quickly stop listening to you.
  • Give up on a hashtag just because others aren’t using it in the first 24 hours. It will take time for you to develop a hashtag that is worth following – as mentioned in the DO section it will take time and marketing before people are using your hashtag as well. Have patience and it will come together.
  • Keep changing your hashtag. This is a way you brand a topic and conversation and if you use a different hashtag each time you have an event people will never know where to find you – We see too often that people have an event and use a hashtag and the same company will have another event the next month and change hashtags. This is usually done to standout with their hashtag and it works for the shelf life of the day before fading away and not followed up with. If the company had used a consistent hashtag they would have improved their branding and continued conversations

When we say Wednesday what do you think of? Hump day most likely.
When we say Friday what do you think of? TGIF and the start of the weekend probably.
When we then mention Sunday what do you think of? Football day possibly? Day at church? End of the weekend?

Whatever the answer to this you think the same thing each time. Sunday, Wednesday and Friday (as well as the other 4 days) have branded themselves with specific triggers for you. Imagine if each week the names were changed? Doesn’t make sense does it? Neither does changing your hashtags!

Do you enjoy the information found in these blogs?
Click on the top right of the screen to subscribe and you can be one of the first to receive these updates.

Chadalyst – Create a hashtag, post something on Twitter using a hashtag, listen to a hashtag to learn. Do it today!

Join Chad Hyams and Ember Seminars on Facebook and on Twitter and share your thoughts.

6 Most Influential

The lists have been popping up all over the place.Influence

  • Top influencers in business
  • Top influencers on Twitter
  • Top 5000 influencers

All of the influential lists are created with some sort of guidelines. The challenge is that someone who is influential to you might not be influential to me or anyone else.

The dictionary tells us that influence is defined as: the capacity or power of persons or things to be a compelling force on or produce effects on the actions, behavior, opinions,etc…of others

Keeping all of that in mind, let’s now look at the people who should be influencers in your life. There is no scientific fact to this study at all. This is built from asking questions and listening closely to answers.

Remember as you work through this list, someone with influence, doesn’t mean they are a role model for you.

Here are the people who should in some way be on Your Most Influential list…

1) Your mom or dad (it is acceptable to have parents listed as one on your list or split them if you want)
Either one of your parents already made this list. They are either a person that you want to be like, or a person you don’t want to be like. Whichever it might be, they have influenced you every step of your life and shaped you to the person that you are today. One or both of your parents clearly have been a compelling force on you.

2) Your spouse/partner
Married or not married, there has been that partner along the way that influenced the way you looked at something. Did they open your mind to a different way of thinking? Did they have any effects on your actions, behavior or opinions?
Hopefully you are blessed that person became your spouse/partner and is still there doing this for you today.

3)A teacher
We all have had “that” teacher in our life that has been a huge influence leading you to where you are today. Maybe they pushed you harder than any other teacher because they saw something in you. Maybe they opened a door to an opportunity in your life. Maybe they introduced you to something that has become your passion.
Maybe you were lucky and it was your grade 1 teacher or maybe this came later in life and was a professor you had in university.

4)Best friend
You shouldn’t have to think too hard to figure this one out. This is the person that when you can’t call your spouse or your parents because you got in real trouble you will reach out to call. This person might actually have had the most influence on you and have changed your opinion on many different topics over the years.
We hope that you have this person in your life. Maybe it is also your spouse or one of your parents.

5)Work mate
This might be your boss. This could be the person at the cubicle beside you. Someone that makes you want to make that extra call, send that extra email, and stay those few extra moments each day. This person is clearly a compelling force on you.

6)Author/Speaker/Coach/Athlete
One of these people has been influential to you. Something you have read or heard or watched them do has had an impact on your actions. Do you work out harder because you see an athlete do something you know you can do? Do you live your life by a message that you got from a book you read? Were you moved to action from a presentation by a fantastic speaker at a conference or event?

Now you have a list of who should be on Your Most Influential list and stop chasing the people who are on someone else’s list!

Do you enjoy the information found in these blogs?
Click on the top right of the screen to subscribe and you can be one of the first to receive these updates.

Chadalyst – Take a moment and write your list. Who is the person that fits each one of these six categories? And who else still should be added to your list? Reach out and thank these people for the influence they have had on your life.

Join Chad Hyams and Ember Seminars on Facebook and on Twitter and share your thoughts.

8 Ways to Make More of Life

Have you said to yourself that if you only knew then what you know now?

What would you have done differently?

What would you have done differently?

We all have at one point and unless you are Doctor Emmett Brown and have a DeLorean that can travel through time, this could be a challenge for you.

Instead let’s take a look at a study that another doctor, Dr Gerald Bell, had done with a large group of executives. These matured veterans of life were all asked one simple question:
If you could live your life over again, what would you do differently?

Let’s look at the answers he got quickly and then dive into what we could learn from these answers to make more of our own life.

Dr Bell’s top 8 responses…

  1. I should have taken charge of my life and set my goals earlier. Life isn’t practice, it’s the real thing
  2. I would have taken better care of my health
  3. I would have managed my money better
  4. I would have spent more time with my family
  5. I would have spent more time on personal development
  6. I would have had more fun
  7. I would have planned my career better
  8. I would have given more back

Let us find a simple Chadalyst for each of these lessons. For those of you wondering, a Chadalyst is a tip from Chad that precipitates a change in the lives of others.

1. I should have taken charge of my life and set my goals earlier. Life isn’t practice, it’s the real thing. The best time to plant a tree, make an investment or start anything was yesterday, the second best time is today! Sit down at the end of the day today and put 15 minutes aside to begin thinking about and writing out your goals. Do this for 15 minutes at the end of everyday and you will easily fine tune your goals to what really matters to you.

2. I would have taken better care of my health. This one is simple if you want to not say the same thing as you reach the twilight years of your life, start to eat better or exercise! Even better do BOTH, right now. Eating better does not mean you have to give up the stuff you love, just limit it. Exercising doesn’t mean you have to run a marathon or have abs of steel, just walk 10,000 steps in a day, everyday.

3. I would have managed my money better. Pay yourself first. Most people have little or no savings. You dream of a vacation and it might take a year or two for you to save for it. Start saving now. Open an account at a bank you don’t normally use. Tell the bank to only allow deposits with your bank card. Once a month go deposit a set amount in that account. You will have to be sure before you take the time to withdrawn any funds.

4. I would have spent more time with my family. If this is something you think you might one day be saying, pull out your calendar and put aside time once a week for family and family only. Have a game night, a date night or a family dinner night and stick to it and set the example for the rest of your family.

5. I would have spent more time on personal development. Personal development is an ongoing process that should never end. Just by reading this blog, and others that we share with you, you are taking part in this. If you want to add more personal development head to the book store, or visit Amazon.com, and order up 3 books that you will read this year – and then do it!

6. I would have had more fun. This is one that many of us will wish we had done. Everyone needs more fun in their lives. Start adding it. Take that trip you have talked about (if you have done #3 and have the funds) go on that date night (you can kill two birds with one stone on this and also cross off #4) Understand that life will never be perfect and you will never get everything done. Add some fun to your calendar

7. I would have planned my career better. Career planning is a tough one. What is it that you love to do? Now how can you make that a career? Sit down and start your planning on this right away so you can you start having the career you have always wanted

8. I would have given more back. Give back more is one that many feel they could have done better. This is something that many don’t know how to do. If you don’t want to go take a night and help at a shelter you could just drop off some food. How about cleaning out your closet as you know it is full of stuff you don’t wear anymore and donate it? If you travel often as we do, we bring the soaps and lotions home and give them to a women’s shelter. If none of that is for you, donate funds. There are so many ways you can give to your community.

These 8 things that are the top answers when people wish they had done something differently could all be crossed off your list with a few simple steps now.

Good luck and here’s to making more of life!

Do you enjoy the information found in these blogs?
Click on the top right of the screen to subscribe and you can be one of the first to receive these updates.

Chadalyst You just read 8 of them above, do you really need a 9th?

Join Chad Hyams and Ember Seminars on Facebook and on Twitter and share your thoughts.

Tag Cloud